Beauty is more than skin deep. It reflects a person’s physical and emotional well-being. When people are healthy, it shows. Cosmetologists understand the importance of appearance, and it’s their mission to help clients look and feel their best, inside and out, with beauty care.
What Does a Cosmetologist Do for the Skin?
Cosmetologists are nail, cosmetics and skincare experts. Popular services include:
Facials
Facials use steam, exfoliation, serums, and masks to cleanse and rejuvenate skin. Gentle massage of the face and neck helps clients relax and encourages healing blood flow. Based on skin analysis, facials are customized, so each is as distinct as the client and serves as a foundation upon which to build a better beauty care regimen.
Cosmetic Application
Cosmetologists specialize in occasion cosmetics, giving clients the once-in-a-lifetime look they want for a big event. However, they can also show them how to make the most of their everyday make-up with professional application techniques and products that complement their skin type. Why not be red carpet-ready every day?
Why is Beauty Care Important?
Looking your best requires a holistic approach. Beauty care matters because:
Healthy Skin is Important for Good Health
The skin is our largest organ and a barrier against the environment. It shields us from the sun, keeps us hydrated, and protects us from microbes. Protecting the outermost layer of the skin is essential because cracks allow bacteria and other harmful substances to get into the body.
Beauty Care Can Help Prevent Skin Cancer
Too many Americans will develop skin cancer in their lifetimes. The combination of sunscreen and sun-protective skincare products may decrease the incidence of lesions, making beauty care an important health measure.
Looking Good Improves Confidence and Self-Esteem
How you look affects how you feel about your body — we’re our most vigorous critics. For women, in particular, beauty and self-esteem are closely linked. The most important thing a cosmetologist does is to give clients confidence by minimizing flaws, whether a sallow complexion, frizzy hair or warn nails. Even the most minor improvements boost confidence and mood.
Beauty Care Makes You More Comfortable.
If you’ve ever tried sleeping with a sunburn, you know that exposure to the sun, wind, rain, cold can leave you feeling dry. Beauty care reduces the symptoms of dryness and irritation, so the client’s skin is less vulnerable to damage.
Beauty Care is Self-care
As a cosmetologist, you will advise your clients to take a few minutes to pamper their skin for rejuvenation. If you can’t take a vacation, treating yourself to a facial is a relaxing break. Cosmetologists permit clients to invest in themselves through a range of services that have both restorative and practical value.
How Can You Make Beauty Care More Accessible?
Clients want to look good for more than special occasions; they want it to last a lifetime. Here’s how a cosmetologist can make it happen.
Emphasize Early Beauty Care
Skin evolves, and it takes consistent care to keep it healthy. As we age, skin becomes thinner, and cell renewal slows. Complexion and texture morph over time as sun damage takes its toll, and the epidermis loses elasticity. Collagen and elastin production wanes as we get older, causing sagging and wrinkles, and lifestyle factors from sleep, smoking, and nutrition to sun and pollution exposure can change.
It is challenging to minimize adverse effects once they’ve occurred. The key to beauty is to start caring for your skin, nails and hair early so it’s in the best possible condition as the years pass. Like health problems, disorders are more accessible if addressed early.
Encourage Maintenance Services
Everyone deserves an occasional spa day, but the benefits of a single facial don’t last forever. As beauty professionals, cosmetologists should educate their clients about their skin, hair and nails, and the importance of ongoing care, creating individualized treatment plans that meet short- and long-term goals. Cosmetologists can encourage clients to schedule regular appointments by pointing out the many benefits of routine care, including looking their best every day.
Guide Clients to the Best Products
When used on the wrong skin type, especially sensitive skin, the wrong cleansers, scrubs, moisturizers, and cosmetics can be a disaster. However, with shelves full of products, clients are often confused about which are most beneficial and how specific ingredients interact with their complexion.
Cosmetologists help clients better understand their skin, hair and nails and recommend the most appropriate over-the-counter products. Some also sell spa-quality formulas that are only available to hair professionals.
Choosing the right colors and types of cosmetics, especially foundation, is also tricky for clients who don’t understand the nuances of skin color, tone, and texture. Cosmetologists help by selecting complementary shades for a perfect finish.
Teach Clients about Proper Beauty Care at Home
Lifestyle factors play a significant role in beauty care. In addition to recommending the best products and services, cosmetologists approach skin, hair and nails holistically, helping clients improve their appearance by suggesting healthy habits, including:
Sunscreen Habits – Cosmetologists should warn clients to wear sunscreen daily, rain or shine since UV light penetrates clouds. Recommending moisturizers, make-up, and lip balm with added sunscreen offers additional protection.
Getting Enough Sleep – Not sleeping enough is linked to premature aging. Getting the recommend 7–9 hours helps us recuperate from stress. During sleep, the body produces collagen and repairs skin cells. Without it, unwanted wrinkles can appear well before their time.
Stress Reduction – Stress has an adverse effect on the body, from dry scalp and acne to rosacea. Cosmetologists should expect more than one worried phone call from clients breaking out before a big day. Chronic stress contributes to inflammation and redness and slows healing. High levels of cortisol cause the body to make more skin oil that can clog pores on the body and head.
Cosmetologists should advise clients to avoid stress at home and offer relaxing and beautifying services. Regular facials can improve the look and feel of skin while providing a much-needed respite.
Sound Nutrition – Aging happens at a cellular level — no facial or moisturizer can prevent it. Good nutrition supports the body’s efforts to maintain healthy skin, hair and nails. Eat plenty of fresh fruits and vegetables high in vitamins A, C, E, and K.
Final Thoughts
Beauty is the foundation of self-assurance. Everyone wants their inner radiance to be reflected in how they look. As a cosmetologist, it is your mission to create confidence and self-esteem through beauty care.
Want to Learn More?
Are you ready to enjoy the many opportunities available in cosmetology? Meridian College offers a Cosmetology training program in Florida that prepares you to deliver high–quality beauty and hair services to both men and women. Their hands–on Cosmetology training program gives you the skills you need to start an exciting career and become a leader in the beauty industry.
Contact Meridian College today to learn more about becoming a cosmetologist.